Michael Perry, a Sparta, NJ, local and head of marketing at ClubsGalore.com, understands the importance of social media. Facebook, Pinterest, and Google+ are all outlets he and his team used to launch six new products and increase overall revenue growth by 15 percent since 2012. The Social Media Club, an organization focused on increasing media literacy and promoting social media technologies, is a core resource for Michael Perry and many others.
As a member of the Social Media Club of New York City, professionals from the greater New York area, including Sparta, are able to connect and share ideas for implementing effective social media strategies. This has been especially beneficial for Mr. Perry, who joined ClubsGalore.com to develop their marketing functions. This responsibility requires creating marketing and communications strategies, developing media campaigns, and driving web traffic. Social Media Club is just one outlet he uses to harness new platforms of communication to improve brand awareness, connect with customers, and share the company’s knowledge.
The Social Media Club has been shining light on the most effective social media practices and helping professionals connect with their peers for seven years. The rapid expansion of social media has helped fuel the fast-paced growth of the organization, which now boasts over 300 local chapters in cities around the world.