The Effects of Reading on Memory and Communication

Michael Perry of Sparta, NJ, is an avid reader whose interests range from Irish history to the writings of Cicero. As an experienced marketing professional, he also enjoys reading about consumer behavior and new branding methods. In his professional life, Michael Perry leads the marketing efforts for Clubs Galore, which has shipping headquarters located three hours outside of Sparta in Setauket, New York.

Reading provides individuals with a number of obvious benefits. Novels and short stories offer alternate worlds that serve as a reprieve from the stresses of everyday life, while works of nonfiction allow a person to expand their knowledge of topics ranging from world history to proper diet. Many people may be unaware that reading every day offers a litany of additional benefits, such as improved memory. Studies have revealed that every new memory generates synapses in the brain while simultaneously strengthening existing synapses. Each time a new character, subplot, or chronological fact is introduced during a reading session, the brain creates new synapses which improve short-term memory recall. These new synapses also help with mood stabilization.

Reading frequently can also benefit an individual’s ability to communicate. Gathering general knowledge plays a part in conversing with and connecting to others, while reading can additionally help to expand a person’s vocabulary and improve his or her abilities of analytical reasoning. Most importantly, the more a person reads, the easier it is for him or her to convey thoughts through writing. This skill can be applied to their own creative works or used in professional settings.


Players Against Concussions

Players Against Concussions (PAC) is a non-profit that focuses on safety in children’s sports. It is founded by Jeremy Roenick, Bode Miller and Jim McMahon. PAC is a pro-sports approach to sports safety, they recognize all the wonderful good that can come from sports activities and competition. Their goal is to just make is safer for children. I am very happy that I can help support this endeavor as their head of marketing. I am looking forward to working with JR, Bode and Jim. If you want more information you can follow them on Facebook and @PlayersAC